DEVELOP YOUR NEWSLETTER STRATEGY
Design, publish, send
A tool tailored to the specific needs of online media, enabling the creation of newsletters without the need for programming skills
Templating
Design the structure of your newsletters with a dedicated tab. It’s all designed to save you time! All without inserting a single line of code.
EDITORIAL CONTENT
Add your editorial value to newsletters in just a few clicks. Simply insert your articles and your introductory editorial.
Templating
Discover the features you can use to build your newsletter template
Duplicating an existing newsletter
To save precious time, it’s possible and very easy to start building a new newsletter from an existing template. You won’t have to start building from scratch, and you’ll save precious time.
Duplicating an existing newsletter
To save precious time, it’s possible and very easy to start building a new newsletter from an existing template. You won’t have to start building from scratch, and you’ll save precious time.
Colour library
When you create your newsletter, add the colours from your graphic charter to the personalised palette, then use the saved colours with a single click on all the newsletter elements.
No more copying and pasting hexadecimal codes for every colour change on your newsletter elements.
Colour library
When you create your newsletter, add the colours from your graphic charter to the personalised palette, then use the saved colours with a single click on all the newsletter elements.
No more copying and pasting hexadecimal codes for every colour change on your newsletter elements.
Image library
Import your images directly with their URL or directly via the image library in the tool.
The images in the articles are automatically loaded using the URL of the image in the RSS feed.
Image library
Import your images directly with their URL or directly via the image library in the tool.
The images in the articles are automatically loaded using the URL of the image in the RSS feed.
Creating an item
Select the different blocks that make up the article. For example: an image block and a text block. That’s it, an article appears directly on the screen so you can see in real time what the article will look like.
Creating an item
Select the different blocks that make up the article. For example: an image block and a text block. That’s it, an article appears directly on the screen so you can see in real time what the article will look like.
Variables
A set of variables is available to you to ensure that the content of the newsletter corresponds exactly to your expectations.
A distinction is made between :
-
- global – used to insert information automatically, such as the current date, the mirror link, etc,
- articles – the metadata is retrieved when an RSS feed is imported and can be accessed directly in the template.
Variables
A set of variables is available to you to ensure that the content of the newsletter corresponds exactly to your expectations.
A distinction is made between :
-
- global – used to insert information automatically, such as the current date, the mirror link, etc,
- articles – the metadata is retrieved when an RSS feed is imported and can be accessed directly in the template.
Automatic text truncation
Adjust the size of titles, descriptions and any other metadata in your RSS feeds with the truncation feature. Choose the number of characters to display and the text is automatically truncated at the beginning or end of the word. A word will never be cut off in the middle!
Automatic text truncationAutomatic text truncation
Adjust the size of titles, descriptions and any other metadata in your RSS feeds with the truncation feature. Choose the number of characters to display and the text is automatically truncated at the beginning or end of the word. A word will never be cut off in the middle!
Conditional display
Do you have an offer to promote on certain days of the week in your daily newsletter? There’s a feature to meet this need. Choose whether or not to display an additional block in the newsletter depending on the day of the week!
Conditional display
Do you have an offer to promote on certain days of the week in your daily newsletter? There’s a feature to meet this need. Choose whether or not to display an additional block in the newsletter depending on the day of the week!
Block library
Design the elements of your newsletter according to your charter and save the blocks of your choice for easy re-use in other newsletters. You can even create folders of blocks to organise them more easily.
Block library
Design the elements of your newsletter according to your charter and save the blocks of your choice for easy re-use in other newsletters. You can even create folders of blocks to organise them more easily.
Monetisation
Drag and drop a Powerspace block into your template, then simply add the ad ID and the newsletter is ready to be monetised. If you don’t work with Powerspace, you can use an HTML block and add the code provided by your advertising partner to display the ad.
Monetisation
Drag and drop a Powerspace block into your template, then simply add the ad ID and the newsletter is ready to be monetised. If you don’t work with Powerspace, you can use an HTML block and add the code provided by your advertising partner to display the ad.
WYSIWYG
Add, move and delete blocks directly in the template without a single line of code. For each new block you can define its type: image, text, ad, separator, custom HTML.
Design options
Internal and external margins, typographic style, colour, etc. – the entire design of your newsletter can be managed using a wide range of options. Don’t limit yourself to what you know how to do, explore new options to enhance the content of your newsletter!
Responsive
For each of the blocks in your newsletter, you can choose which ones should be mobile responsive. It’s as simple as ticking a box. All the technical aspects are automatically managed by Mediego.
Text editor
The text editor is very easy to use, just like the word-processing tools you already use every day.
All the formatting options are there to make the most of your texts!
Live viewing
View all changes live. Whether it’s a change of text, margin, background colour on a block or any other element. All your changes appear in real time in the newsletter.
Custom HTML
For the more creative, you can add HTML blocks directly to a newsletter. Design your HTML block directly in the code editor.
You can also do without adding any code, as the editor is designed so that you can create your newsletter without inserting a single line of HTML.
Editorial
Discover the features you can use to edit a newsletter
Introductory editorial
Embody the newsletter by adding an introductory editorial. Text styles (size, colour, etc.) can be predefined and locked directly in the template.
Conversely, if the styles are not locked, you can change them directly when editing the content.
Introductory editorial
Embody the newsletter by adding an introductory editorial. Text styles (size, colour, etc.) can be predefined and locked directly in the template.
Conversely, if the styles are not locked, you can change them directly when editing the content.
Selecting article feeds
Select the article feed(s) you want to use for your newsletter. These settings are available for each article position in the newsletter.
For example: on article no. 1 you can choose to insert content from the “Politics” feed and on articles no. 2, 3 and 4 your global feed, which includes all your content published over the last 24 hours (without discriminating between article categories).
Selecting article feeds
Select the article feed(s) you want to use for your newsletter. These settings are available for each article position in the newsletter.
For example: on article no. 1 you can choose to insert content from the “Politics” feed and on articles no. 2, 3 and 4 your global feed, which includes all your content published over the last 24 hours (without discriminating between article categories).
Automatic editorial constraints
Choose to filter your content according to category, the existence of metadata, the presence of a value in the URL, and so on. The filtering possibilities are infinite for refining the automatic selection of articles with great precision.
These constraints filter the content present in the feeds you have already set up. The editorial rules, feed settings and choice of algorithms work in perfect symbiosis.
Automatic editorial constraints
Choose to filter your content according to category, the existence of metadata, the presence of a value in the URL, and so on. The filtering possibilities are infinite for refining the automatic selection of articles with great precision.
These constraints filter the content present in the feeds you have already set up. The editorial rules, feed settings and choice of algorithms work in perfect symbiosis.
Article selection algorithms
Display articles automatically while respecting your editorial charter. You can customise the display of articles according to your subscribers’ reading preferences. Or choose from one of the other algorithms: Popularity, Recency, Editorial (a member of the editorial team must select a topic), Random.
The last word goes to the journalists, who can edit all the articles even if the editorial constraints described above are met.
Article selection algorithms
Display articles automatically while respecting your editorial charter. You can customise the display of articles according to your subscribers’ reading preferences. Or choose from one of the other algorithms: Popularity, Recency, Editorial (a member of the editorial team must select a topic), Random.
The last word goes to the journalists, who can edit all the articles even if the editorial constraints described above are met.
Editorialisation of articles
This interface, conceived and designed in close collaboration with journalists, lets you select the day’s articles with just a few clicks. Choose a subject from the list of articles in a drop-down menu or add it via a URL. You can then edit the article’s metadata.
Edit all or part of the newsletter as you wish. Subject selection can be fully automated, editorialized or partly editorialized and partly automated.
Editorialisation of articles
This interface, conceived and designed in close collaboration with journalists, lets you select the day’s articles with just a few clicks. Choose a subject from the list of articles in a drop-down menu or add it via a URL. You can then edit the article’s metadata.
Edit all or part of the newsletter as you wish. Subject selection can be fully automated, editorialized or partly editorialized and partly automated.
Global constraints
Adjust editorial rules by adding global constraints that are not restricted to a specific article location.
For example: ask for there to be at least 8 paid articles in the newsletter without specifying slots 2, 3 and 6. The distribution of paid articles in the newsletter will be done automatically.
Global constraints
Adjust editorial rules by adding global constraints that are not restricted to a specific article location.
For example: ask for there to be at least 8 paid articles in the newsletter without specifying slots 2, 3 and 6. The distribution of paid articles in the newsletter will be done automatically.
Sending test emails
Whether it’s to view a new element in the template or simply to validate your choice of items, you can send test emails.
Sending test emails
Whether it’s to view a new element in the template or simply to validate your choice of items, you can send test emails.
Sending management
Schedule your newsletter to be sent out at the frequency of your choice and keep an eye on previous mailings using the sending history. You can also activate notifications to be alerted in the event of sending errors, so you can act quickly and send the newsletter on time.
Performance monitoring
Date range
Newsletters are intended to be recurrent, which is why on each newsletter you can choose a date range for displaying the statistics. This allows you to analyse the evolution of statistics over time in greater detail.
Date range
Newsletters are intended to be recurrent, which is why on each newsletter you can choose a date range for displaying the statistics. This allows you to analyse the evolution of statistics over time in greater detail.
Statistics
Once you have selected the date range to be displayed, simply browse the various graphs for more details on newsletter performance (opens, clicks, responsiveness, most clicked articles, opens by time of day, etc.).
Statistics
Once you have selected the date range to be displayed, simply browse the various graphs for more details on newsletter performance (opens, clicks, responsiveness, most clicked articles, opens by time of day, etc.).
CONFIGURATION
Tracking UTMs
Set up tracking UTMs which will be automatically added to all the links in your newsletter. This will give you a more accurate picture of the traffic generated by your newsletters.
Tracking UTMs
Set up tracking UTMs which will be automatically added to all the links in your newsletter. This will give you a more accurate picture of the traffic generated by your newsletters.
Newsletter routing
Connect your newsletter to your router and determine which contact list the newsletter should be sent to. If you don’t yet have a routing solution, we can also route your newsletters through our partners whose core business is this.
Newsletter routing
Connect your newsletter to your router and determine which contact list the newsletter should be sent to. If you don’t yet have a routing solution, we can also route your newsletters through our partners whose core business is this.
RSS Feed
Automatic import
Give your feed a name and paste its URL into the Mediego interface. All the article metadata will be automatically retrieved and used in your newsletters.
frequency
If you need new content in your feed to be available almost instantly, you can set the retrieval frequency of a feed so that all new content is available in less than 5 minutes.
Viewing content
Select a feed to open a view showing all the content it contains. You can also click on an item to see details of the metadata it contains.
Access management
Unlimited number of users
Whether you are an organisation with 10 or 500 potential users, everyone will be able to access the Mediego Dashboard as there is no limit to the number of users.
Unlimited number of users
Whether you are an organisation with 10 or 500 potential users, everyone will be able to access the Mediego Dashboard as there is no limit to the number of users.
Assigning and changing rights
Choose whether a person :
-
- has the right to create a new newsletter
- can only access certain newsletters
- has the right to access only certain functions (e.g. editorial and/or template)
- is an account administrator (access to all features) or a user (access rights depending on allocation)
Assigning and changing rights
Choose whether a person :
-
- has the right to create a new newsletter
- can only access certain newsletters
- has the right to access only certain functions (e.g. editorial and/or template)
- is an account administrator (access to all features) or a user (access rights depending on allocation)